000 | 01358cam a2200277 4500 | ||
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001 | u24296 | ||
003 | KWAREICT | ||
005 | 20210802234424.0 | ||
008 | 131008n2013 nyua b 001 0 eng u | ||
020 | _a9780273767480 | ||
035 | _a(Kwareict) u24296 | ||
040 | _cKwareTech | ||
082 | 0 | 4 | _a658.4012 |
100 | 1 |
_aDavid, Fred R. _eauther |
|
245 | 1 |
_aStrategic management concepts : _b a competitive advantage approach / _c Fred R. David. |
|
246 | 3 | _aStrategic concepts management | |
250 | _a14th ed. | ||
260 |
_aBoston : _b Pearson, _c 2013. |
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300 |
_axiv, 386 p. : _b col. ill. ; _c 28 cm. |
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500 | _aPreviously published under title: Strategic management. | ||
504 | _aIncludes bibliographical references and indexes. | ||
505 | _aa Overview of strategic management -- The nature of strategic management -- Mcdonald's Corporation : doing great in a weak economy -- Strategy formulation -- The business vision and mission -- Wal-Mart : doing great in a weak economy -- The external assessment -- Dunkin' Brands, Inc. : doing great in a weak economy -- The internal assessment -- Amazon.com, Inc. : doing great in a weak economy : how? -- Strategies in action -- Volkswagen AG : doing great in a weak economy : how?. | ||
650 | 0 | 4 | _aStrategic planning. |
650 | 0 | 4 |
_aStrategic planning _v Case studies. |
942 |
_2ddc _cBOOK |
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999 |
_c1440 _d1440 |