Success in innovation : improving the odds by understanding the factors for unsuccess /
Jan Verloop.
- First Edition.
- 127 pages, 24 cm.
Includes index.
Foreword -- Acknowledgements -- Introduction -- The innovation process -- Insights in innovation -- The innovation bridge -- Building the business -- Factors for unsuccess -- Wrong starts -- Poor execution -- Unhappy endings -- Factors for success -- Internal factors -- External factors -- Appendix: The option value -- Index.
9780123978899
Technological innovations--Economic aspects. Industrial management. Business enterprises--Finance. Success in business.