Dess, Gregory G.

Strategic management : text and cases / Gregory G. Dess, G.T. Lumpkin, Alan B. Eisner. - 4th ed. - New York : McGraw-Hill Irwin, 2009. - xxxii, 393. [377] p. : ill. (chiefly col.), col. maps ; 27 cm.

Includes bibliographical references and indexes.

9780071288514


Strategic planning.

658.4012 D G S